BFH - Bread Financial Holdings, Inc.
Bread Financial Holdings, Inc. provides tech-forward payment and lending solutions to customers and consumer-based industries in North America. It offers credit card and other loans financing services, including risk management solutions, account origination, and funding services for approximately 130 private label and co-brand credit card programs, as well as through Bread partnerships to approximately 500 small-and medium-sized businesses merchants; and Comenity-branded general purpose cash-back credit.
As of May 15, 2026: spot at $87.03, ATM IV 36.3%, net GEX $128.3K.
- Sector
- Financial Services
- Industry
- Financial - Credit Services
- Market Cap
- $3.37B
- P/E Ratio
- 6.36
- Beta
- 1.15
- 52-Week Range
- 49.17-99.13
- Dividend Yield
- $0.67
- CEO
- Ralph J. Andretta
- Employees
- 6,000
- IPO Date
- Jun 15, 2001
- Exchange
- NYSE
What BFH Looks Like to Options Traders Today
IV rank of 11.5% is subdued relative to the 1-year history, conditions that typically favor premium-buying or long-volatility structures (debit spreads, calendar spreads, long straddles); positive net gamma exposure ($128.3K) means dealers hedge against trend, damping realized volatility and biasing price toward heavy-OI strikes; the 25-delta skew (0.068) prices calls richer than puts, often reflecting upside speculation or squeeze risk.
What This Page Covers
The BFH overview links into per-metric analysis views: max pain, gamma exposure, volatility skew, expected move, options chain, open interest history, and aggregate Greeks. Microstructure data is available on short interest, short volume, fail-to-deliver, and market structure. Corporate data is on fundamentals, earnings, analyst ratings, and insider trading.
Frequently asked BFH overview questions
- What is BFH?
- BFH is the ticker symbol for Bread Financial Holdings, Inc., a listed security. Bread Financial Holdings, Inc. provides tech-forward payment and lending solutions to customers and consumer-based industries in North America. Listed on NYSE. BFH is the equity ticker shown on this page; equity options traders use the security for directional, volatility, and income strategies via the listed options chain.
- What does the BFH options snapshot look like today?
- As of May 15, 2026, the BFH options snapshot shows spot at $87.03, ATM IV 36.3%, IV rank 11.5%, net GEX $128.3K, expected move 10.41%. The full options chain, Greeks by strike and expiration, per-strike open-interest distribution, dealer gamma and delta exposure, and the volatility skew surface are linked from this overview page. Each per-metric route refreshes once per trading session and reflects the most recent close-of-business listed-options state.
- What are BFH's key statistics?
- Bread Financial Holdings, Inc. (BFH) carries a market capitalization of $3.37B, trailing P/E ratio of 6.36, beta of 1.15 relative to the broader market, 52-week range of 49.17-99.13. Full income statement, balance sheet, cash flow, and TTM ratio history is on the per-ticker fundamentals page; daily price history and 52-week levels are accessible from the same view. These structural inputs frame how the options market prices implied volatility around earnings windows and capital events.
- What sector or industry does BFH belong to?
- Bread Financial Holdings, Inc. operates in the Financial Services sector, in the Financial - Credit Services industry. Sector classification affects how the ticker correlates with sector ETFs, how it reacts to macro factors like rate moves and commodity prices, and how its options pricing compares to sector peers. Compare BFH's implied volatility and skew against sector benchmarks to gauge whether the options market is pricing single-name or systemic risk relative to the broader peer group.
- How current is the BFH data on this page?
- The options snapshot above is dated May 15, 2026 and refreshes once per session, with all per-strike Greeks and exposure aggregates recomputed at the daily close. Company-profile fields (sector, industry, market cap, P/E, IPO date) refresh from the vendor feed nightly. Financials and earnings refresh as 10-K and 10-Q filings are parsed (typically within several business days of the actual report). FINRA microstructure data refreshes on the source's cadence (daily for short volume, bi-monthly for short interest, weekly for the OTC volume file, twice-monthly for SEC FTD).