Rh (RH) Expected Move

Expected move estimates the probable price range for a given period based on at-the-money options pricing. It reflects the market consensus for volatility over the selected timeframe.

Rh (RH) operates in the Consumer Cyclical sector, specifically the Specialty Retail industry, with a market capitalization near $2.30B, listed on NYSE, employing roughly 6,870 people, carrying a beta of 1.86 to the broader market. RH, along with its various associated businesses, functions as a prominent retailer specializing in home furnishings. Led by Gary G. Friedman, public since 2012-11-02.

Snapshot as of Sep 30, 2026.

Spot Price
$121.94
Expected Move
17.3%
Implied High
$143.06
Implied Low
$100.82
Front DTE
30 days

As of Sep 30, 2026, Rh (RH) has an expected move of 17.32%, a one-standard-deviation implied price range of roughly $100.82 to $143.06 from the current $121.94. Expected move is derived from at-the-money straddle pricing and represents the market's pricing of a ±1σ move. Roughly 68% of outcomes should fall within this range under lognormal assumptions, though empirical markets have fatter tails.

RH Strategy Sizing to the Expected Move

With Rh pricing an expected move of 17.32% from $121.94, risk-defined strategies sized to the implied range structurally target the modal outcome distribution. Iron condors with wings at the ±1σ expected move boundaries collect premium against the ~68% probability that spot stays inside the range under lognormal assumptions; strangles set wider at ±1.5σ or ±2σ target the tails but pay smaller per-trade premium. Long-vol structures (long straddles, ratio backspreads) profit when realized move exceeds the implied move, the inverse trade: they bet against the lognormal assumption itself, capitalizing on the empirically fatter equity-return tails.

How to read the RH implied-range chart

The shaded range above shows the one-standard-deviation implied price band at each listed expiration, derived from ATM implied volatility scaled to days-to-expiration. The front-tenor expected move is 17.32%, anchoring an implied range of approximately $100.82 to $143.06. Under lognormal assumptions, roughly 68% of outcomes fall inside that band; 95% fall inside ±2σ; 99.7% inside ±3σ. The empirical equity-return distribution has fatter tails than lognormal, so true tail-outcome frequency is moderately higher than these closed-form numbers suggest.

RH expected move and event pricing

Expected move widens with √time: a 5% 30-day move corresponds to roughly a 2.5% 7.5-day move and a 10% 120-day move. RH term-structure is in contango (slope 0.004), so longer-dated tenors price in proportionally more vol than √time scaling alone would suggest - typically because long-dated cycles include uncertain macro states. With IV rank at 14.5%, the implied move is at the low end of the typical RH range - cheap optionality for buyers, thin premium for sellers.

Sizing RH structures to the expected move

Iron condors with wings at ±1σ collect the modal-outcome premium; ±1.5σ widens probability of inside-range to ~87% but cuts collected premium roughly in half. Strangles do the inverse trade - they pay against the same lognormal distribution, profiting when realized exceeds implied. Calendar spreads bet on the slope of the term structure rather than the level. RH put/call volume ratio currently at 1.51 indicates protective put flow dominates - look for hedged-money positioning into the move. The expected move is the inputs the chain is pricing, not a forecast - realized moves above or below are normal under any distribution.

Learn how expected move is reported and how to read the data →

RH one-standard-deviation implied price range by days-to-expiration, with current spot marked as the midpointRH Implied Price Range by Expiration$0$50$100$150$200$250100d200d300d400d500d600d700d800dDays to ExpirationImplied Price Range ($)
Shaded band shows the ±1σ implied price range (~68% probability under lognormal assumptions) at each expiration; the center line marks current spot. Bands widen with longer DTE since volatility scales with √time.

Per-expiration expected move for RH derived from ATM implied volatility at each listed expiration. Implied high/low bounds are computed as $121.94 × (1 ± expected move %). One standard-deviation range under lognormal assumptions, roughly 68% of outcomes fall inside.

ExpirationDTEATM IVExpected MoveImplied HighImplied Low
Oct 2, 2026270.6%5.2%$128.31$115.57
Oct 9, 2026961.9%9.7%$133.79$110.09
Oct 16, 20261660.3%12.6%$137.33$106.55
Oct 23, 20262361.0%15.3%$140.61$103.27
Oct 30, 20263060.4%17.3%$143.06$100.82
Nov 6, 20263760.8%19.4%$145.55$98.33
Nov 20, 20265159.7%22.3%$149.15$94.73
Dec 18, 20267967.0%31.2%$159.95$83.93
Jan 15, 202710765.1%35.2%$164.92$78.96
Feb 19, 202714265.7%41.0%$171.91$71.97
Mar 19, 202717065.6%44.8%$176.53$67.35
May 21, 202723366.8%53.4%$187.02$56.86
Jun 17, 202726069.3%58.5%$193.26$50.62
Sep 17, 202735268.8%67.6%$204.33$39.55
Jan 21, 202847868.1%77.9%$216.97$26.91
Dec 15, 202880769.2%102.9%$247.41$-3.53
Jan 19, 202984269.2%105.1%$250.10$-6.22

RH highest implied-volatility contracts

TypeStrikeExpirationVolumeOIIVBidAsk
PUT$65.00Jan 19, 202972510473.4%$12.50$13.10

Top 1 contracts from the institutional-grade nightly options scan; ranked by iv within the broader S&P 500/400/600 + ETF universe.

Frequently asked RH expected move questions

What is the current RH expected move?
As of Sep 30, 2026, Rh (RH) has an expected move of 17.32% over the next 30 days, implying a one-standard-deviation price range of $100.82 to $143.06 from the current $121.94. The expected move is derived from at-the-money straddle pricing and represents the market consensus for a ±1σ price move.
What does the RH expected move mean for traders?
Roughly 68% of outcomes should fall within ±1 expected move and 95% within ±2 under lognormal assumptions, though equity returns have empirically fatter tails than log-normal predicts. Strategies sized to the expected move (iron condors at ±1σ, strangles at ±1.5σ) target the typical outcome distribution; strategies that profit from tail moves (long-vol structures, ratio backspreads) target the tails the lognormal model under-prices.
How is RH expected move calculated?
The expected move displayed here is derived from at-the-money implied volatility scaled to the chosen tenor: expected move % is approximately ATM IV times sqrt(T / 365), where T is days to expiration. An equivalent straddle-based form: the ATM straddle (call + put at the same strike) is roughly sqrt(2/pi) times spot times IV times sqrt(T/365), so the implied one-standard-deviation move is approximately 1.25 times ATM straddle divided by spot. The two formulations agree once the sqrt(2/pi) constant is reconciled.