How are NOW cash-secured put max profit and max loss calculated?

Max profit equals premium times 100; max loss equals strike minus premium times 100 (at zero, assuming assignment). Breakeven is strike minus premium. For the NOW cash-secured put priced from the August 14, 2026 end-of-day chain at a 30-day expiry (ATM IV 49.60%), the computed maximum profit is $375.00 per contract and the computed maximum loss is -$11,424.00 per contract. Live intraday quotes will differ as the chain moves through the trading session.

What is the breakeven for a NOW cash-secured put?

The breakeven for the NOW cash-secured put priced on this page is roughly $114.25 at expiration, derived from the August 14, 2026 end-of-day chain's premiums. Breakeven is the underlying price at which the strategy's P&L crosses zero ignoring transaction costs and assignment risk. The NOW market-implied 1-standard-deviation expected move in the same options snapshot is approximately 14.22%; if the move sits well outside the breakeven distance, the structure's risk-reward becomes correspondingly tighter.

How does current NOW implied volatility affect this cash-secured put?

NOW ATM IV is at 49.60% with IV rank near 42.01%, which is mid-range against its 1-year history. Strategy selection depends more on directional thesis and expected move than on a strong IV signal.

NOW Cash-Secured Put Strategy

NOW (ServiceNow, Inc.), in the Technology sector, (Software - Application industry), listed on NYSE.

ServiceNow, Inc. specializes in delivering cloud-based solutions designed to streamline and automate critical business services for organizations across the globe. Its flagship "Now Platform" serves as the foundation, leveraging technologies such as workflow automation, artificial intelligence (AI), machine learning (ML), and robotic process automation (RPA). This platform also incorporates robust features like performance analytics, electronic service catalogs, configuration management systems, data benchmarking, encryption capabilities, and various collaboration and development tools. ServiceNow offers a comprehensive suite of applications built on this platform, catering to diverse enterprise needs. Key offerings include IT Service Management (ITSM), which streamlines support for employees, customers, and partners; IT Business Management (ITBM); IT Operations Management (ITOM), designed to integrate and manage both physical and cloud-based IT infrastructure; and IT Asset Management (ITAM) for automating asset lifecycles. Its Security Operations solution facilitates seamless integration between internal systems and third-party security tools.

NOW (ServiceNow, Inc.) trades in the Technology sector, specifically Software - Application, with a market capitalization of approximately $129.17B, a trailing P/E of 77.28, a beta of 0.93 versus the broader market, a 52-week range of 81.24-194.726, average daily share volume of 27.5M, a public-listing history dating back to 2012, approximately 29K full-time employees. These structural characteristics shape how NOW stock options price implied volatility around earnings windows, capital events, and macro-driven sector rotations.

A beta of 0.93 places NOW roughly in line with broader market moves, so the strategy payoff and realized volatility track the index-equivalent baseline. The trailing P/E of 77.28 is on the rich side, which tends to correlate with higher earnings-window IV expansion as the market debates whether forward growth supports the multiple.

What is a cash-secured put on NOW?

A cash-secured put sells an out-of-the-money put while holding cash equal to the strike-times-100 obligation, keeping the premium when the underlying stays above the strike.

NOW snapshot

As of August 14, 2026, spot at $124.42, ATM IV 49.60%, IV rank 42.01%, expected move 14.22%. The cash-secured put on NOW below is built from the August 14, 2026 end-of-day chain, with strikes snapped to listed contracts and premiums pulled from the bid/ask midpoint at a 28-day expiry.

Why this cash-secured put structure on NOW specifically: NOW IV at 49.60% is mid-range versus its 1-year history, so the credit collected on a NOW cash-secured put sits in line with its long-run distribution, with a market-implied 1-standard-deviation move of approximately 14.22% (roughly $17.69 on the underlying). The 28-day window matched to the front-month expiry keeps theta exposure bounded while still capturing the post-snapshot move; longer-dated NOW expiries trade a higher absolute premium for lower per-day decay. Position sizing on NOW should anchor to the underlying notional of $124.42 per share and to the trader's directional view on NOW stock.

NOW cash-secured put setup

The NOW cash-secured put below is built from the August 14, 2026 end-of-day chain, with each option leg priced at the bid/ask midpoint of its listed strike. With NOW at $124.42 on that close, the first option leg uses a $118.00 strike; additional legs (when the strategy has them) anchor to spot-relative offsets. Premiums come from the bid/ask midpoint on the listed NOW chain at a 28-day expiry; the cross-strike IV skew is reflected directly in the per-leg values rather than approximated. Quantity sizing assumes one contract per option leg (or 100 NOW shares for the stock leg in covered calls and collars).

Action	Type	Strike / Basis	Premium (est)
Sell 1	Put	$118.00	$3.75

NOW cash-secured put risk and reward

Net Premium / Debit: +$375.00
Max Profit (per contract): $375.00
Max Loss (per contract): -$11,424.00
Breakeven(s): $114.25
Risk / Reward Ratio: 0.033

Max profit equals premium times 100; max loss equals strike minus premium times 100 (at zero, assuming assignment). Breakeven is strike minus premium.

NOW cash-secured put payoff curve

Modeled P&L at expiration across a range of underlying prices for the cash-secured put on NOW. Each row is one sampled price point from the computed payoff curve; the full curve uses 200 price points internally before being summarized into 10 rows here.

P&L at expiration across the modeled underlying-price range. Green shading marks profitable regions, red shading marks loss regions. Dotted purple verticals mark breakevens; the solid dark vertical marks current spot.

Underlying Price	% From Spot	P&L at Expiration
$0.01	-100.0%	-$11,424.00
$27.52	-77.9%	-$8,673.12
$55.03	-55.8%	-$5,922.23
$82.54	-33.7%	-$3,171.35
$110.05	-11.6%	-$420.46
$137.55	+10.6%	+$375.00
$165.06	+32.7%	+$375.00
$192.57	+54.8%	+$375.00
$220.08	+76.9%	+$375.00
$247.59	+99.0%	+$375.00

When traders use cash-secured put on NOW

Cash-secured puts on NOW earn premium while a trader waits to acquire NOW stock at a target strike below the current quote; most attractive when IV is rich and the trader is comfortable owning NOW.

NOW thesis for this cash-secured put

The market-implied 1-standard-deviation range for NOW extends from approximately $106.73 on the downside to $142.11 on the upside. A NOW cash-secured put lets a trader earn premium while waiting to acquire NOW at the strike price; the strategy is most attractive when the trader is comfortable holding the underlying at that level and IV is rich enough to compensate for the assignment risk. Current NOW IV rank near 42.01% is mid-range against its 1-year distribution, so the IV signal is neutral; the cash-secured put thesis on NOW should anchor more to the directional view and the expected-move geometry. As a Technology name, NOW options can move on sector-level news flow (peer earnings, regulatory updates, industry-specific macro data) in addition to NOW-specific events.

NOW cash-secured put positions are structurally neutral to slightly bullish; the modeled P&L assumes European-style exercise at expiration and ignores early assignment, transaction costs, dividends paid before expiry on the stock leg (when present), and the bid-ask spread on the listed chain. NOW positions also carry Technology sector concentration risk; news flow inside the sector (peer earnings, regulatory shifts, supply-chain headlines) can move NOW alongside the broader basket even when NOW-specific fundamentals are unchanged. Short-premium structures like a cash-secured put on NOW carry tail risk when realized volatility exceeds the implied move; review historical NOW earnings reactions and macro stress periods before sizing. Always rebuild the position from current NOW chain quotes before placing a trade.

Frequently asked questions

What is a cash-secured put on NOW?: A cash-secured put on NOW is the cash-secured put strategy applied to NOW (stock). The strategy is structurally neutral to slightly bullish: A cash-secured put sells an out-of-the-money put while holding cash equal to the strike-times-100 obligation, keeping the premium when the underlying stays above the strike. With NOW stock at $124.42 on the August 14, 2026 close, the strikes shown on this page are snapped to the nearest listed NOW chain strike and the premiums come straight from that session's bid/ask midpoint.
How are NOW cash-secured put max profit and max loss calculated?: Max profit equals premium times 100; max loss equals strike minus premium times 100 (at zero, assuming assignment). Breakeven is strike minus premium. For the NOW cash-secured put priced from the August 14, 2026 end-of-day chain at a 30-day expiry (ATM IV 49.60%), the computed maximum profit is $375.00 per contract and the computed maximum loss is -$11,424.00 per contract. Live intraday quotes will differ as the chain moves through the trading session.
What is the breakeven for a NOW cash-secured put?: The breakeven for the NOW cash-secured put priced on this page is roughly $114.25 at expiration, derived from the August 14, 2026 end-of-day chain's premiums. Breakeven is the underlying price at which the strategy's P&L crosses zero ignoring transaction costs and assignment risk. The NOW market-implied 1-standard-deviation expected move in the same options snapshot is approximately 14.22%; if the move sits well outside the breakeven distance, the structure's risk-reward becomes correspondingly tighter.
When should you consider a cash-secured put on NOW?: Cash-secured puts on NOW earn premium while a trader waits to acquire NOW stock at a target strike below the current quote; most attractive when IV is rich and the trader is comfortable owning NOW.
How does current NOW implied volatility affect this cash-secured put?: NOW ATM IV is at 49.60% with IV rank near 42.01%, which is mid-range against its 1-year history. Strategy selection depends more on directional thesis and expected move than on a strong IV signal.