MOV Long Put Strategy

MOV (Movado Group, Inc.), in the Consumer Cyclical sector, (Luxury Goods industry), listed on NYSE.

Movado Group, Inc. designs, sources, markets, and distributes watches worldwide. The company operates in two segments, Watch and Accessory Brands, and Company Stores. It offers its watches under the Movado, Concord, Ebel, Olivia Burton, and MVMT brands, as well as licensed brands, such as Coach, Tommy Hilfiger, HUGO BOSS, Lacoste, Calvin Klein, and Scuderia Ferrari. The company also provides after-sales and shipping services. Its customers include jewelry store chains, department stores, independent regional jewelers, network of independent distributors, online marketplaces, licensors' retail stores, and third-party e-commerce retailers. The company also sells directly to consumers through its e-commerce platforms.

MOV (Movado Group, Inc.) trades in the Consumer Cyclical sector, specifically Luxury Goods, with a market capitalization of approximately $422.7M, a trailing P/E of 23.35, a beta of 0.88 versus the broader market, a 52-week range of 14.71-29.24, average daily share volume of 144K, a public-listing history dating back to 1993, approximately 1K full-time employees. These structural characteristics shape how MOV stock options price implied volatility around earnings windows, capital events, and macro-driven sector rotations.

A beta of 0.88 places MOV roughly in line with broader market moves, so the strategy payoff and realized volatility track the index-equivalent baseline. MOV pays a dividend, which adjusts put-call parity and shifts the ex-dividend pricing across the listed chain.

What is a long put on MOV?

A long put buys downside exposure with a fixed maximum loss equal to the premium paid; profit accrues if the underlying closes below the strike minus premium at expiration.

Current MOV snapshot

As of May 15, 2026, spot at $26.91, ATM IV 47.30%, IV rank 24.70%, expected move 13.56%. The long put on MOV below is built from the same end-of-day chain, with strikes snapped to listed contracts and premiums pulled from the bid/ask midpoint at a 34-day expiry.

Why this long put structure on MOV specifically: MOV IV at 47.30% is on the cheap side of its 1-year range, which favors premium-buying structures like a MOV long put, with a market-implied 1-standard-deviation move of approximately 13.56% (roughly $3.65 on the underlying). The 34-day window matched to the front-month expiry keeps theta exposure bounded while still capturing the post-snapshot move; longer-dated MOV expiries trade a higher absolute premium for lower per-day decay. Position sizing on MOV should anchor to the underlying notional of $26.91 per share and to the trader's directional view on MOV stock.

MOV long put setup

The MOV long put below is built from the end-of-day chain, with each option leg priced at the bid/ask midpoint of its listed strike. With MOV near $26.91, the first option leg uses a $26.91 strike; additional legs (when the strategy has them) anchor to spot-relative offsets. Premiums come from the bid/ask midpoint on the listed MOV chain at a 34-day expiry; the cross-strike IV skew is reflected directly in the per-leg values rather than approximated. Quantity sizing assumes one contract per option leg (or 100 MOV shares for the stock leg in covered calls and collars).

ActionTypeStrike / BasisPremium (est)
Buy 1Put$26.91N/A

MOV long put risk and reward

Net Premium / Debit
N/A
Max Profit (per contract)
Unbounded
Max Loss (per contract)
Unbounded
Breakeven(s)
None on modeled curve
Risk / Reward Ratio
N/A

Max profit equals the strike minus premium times 100 (reached at zero); max loss equals the premium times 100. Breakeven is strike minus premium.

MOV long put payoff curve

Modeled P&L at expiration across a range of underlying prices for the long put on MOV. Each row is one sampled price point from the computed payoff curve; the full curve uses 200 price points internally before being summarized into 10 rows here.

When traders use long put on MOV

Long puts on MOV hedge an existing long MOV stock position or express a bearish view with defined risk; position sizing typically scales the put notional to the underlying MOV exposure being hedged.

MOV thesis for this long put

The market-implied 1-standard-deviation range for MOV extends from approximately $23.26 on the downside to $30.56 on the upside. A MOV long put expresses a directional view that the underlying closes below the strike minus premium at expiration, frequently sized to hedge an existing long MOV position with one put per 100 shares held. Current MOV IV rank near 24.70% sits in the lower third of its 1-year distribution, where IV often re-expands toward the mean; this favors premium-buying structures and disadvantages premium-selling structures on MOV at 47.30%. As a Consumer Cyclical name, MOV options can move on sector-level news flow (peer earnings, regulatory updates, industry-specific macro data) in addition to MOV-specific events.

MOV long put positions are structurally bearish; the modeled P&L assumes European-style exercise at expiration and ignores early assignment, transaction costs, dividends paid before expiry on the stock leg (when present), and the bid-ask spread on the listed chain. MOV positions also carry Consumer Cyclical sector concentration risk; news flow inside the sector (peer earnings, regulatory shifts, supply-chain headlines) can move MOV alongside the broader basket even when MOV-specific fundamentals are unchanged. Long-premium structures like a long put on MOV are particularly exposed to IV-crush risk through scheduled events (earnings, FDA decisions, central-bank meetings) where IV typically contracts post-event regardless of the directional outcome. Always rebuild the position from current MOV chain quotes before placing a trade.

Frequently asked questions

What is a long put on MOV?
A long put on MOV is the long put strategy applied to MOV (stock). The strategy is structurally bearish: A long put buys downside exposure with a fixed maximum loss equal to the premium paid; profit accrues if the underlying closes below the strike minus premium at expiration. With MOV stock trading near $26.91, the strikes shown on this page are snapped to the nearest listed MOV chain strike and the premiums come straight from the end-of-day bid/ask midpoint.
How are MOV long put max profit and max loss calculated?
Max profit equals the strike minus premium times 100 (reached at zero); max loss equals the premium times 100. Breakeven is strike minus premium. For the MOV long put priced from the end-of-day chain at a 30-day expiry (ATM IV 47.30%), the computed maximum profit is unbounded per contract and the computed maximum loss is unbounded per contract. Live intraday quotes will differ as the chain moves through the trading session.
What is the breakeven for a MOV long put?
The breakeven for the MOV long put priced on this page is no defined breakeven on the modeled curve at expiration, derived from end-of-day chain premiums. Breakeven is the underlying price at which the strategy's P&L crosses zero ignoring transaction costs and assignment risk. The current MOV market-implied 1-standard-deviation expected move is approximately 13.56%; if the move sits well outside the breakeven distance, the structure's risk-reward becomes correspondingly tighter.
When should you consider a long put on MOV?
Long puts on MOV hedge an existing long MOV stock position or express a bearish view with defined risk; position sizing typically scales the put notional to the underlying MOV exposure being hedged.
How does current MOV implied volatility affect this long put?
MOV ATM IV is at 47.30% with IV rank near 24.70%, which is on the low end of its 1-year range. Premium-buying structures (long call, long put, debit spreads) are relatively cheap in this regime; premium-selling structures collect less credit per unit risk.

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