How are LAD long put max profit and max loss calculated?

Max profit equals the strike minus premium times 100 (reached at zero); max loss equals the premium times 100. Breakeven is strike minus premium. For the LAD long put priced from the end-of-day chain at a 30-day expiry (ATM IV 36.30%), the computed maximum profit is $25,534.00 per contract and the computed maximum loss is -$1,465.00 per contract. Live intraday quotes will differ as the chain moves through the trading session.

What is the breakeven for a LAD long put?

The breakeven for the LAD long put priced on this page is roughly $255.35 at expiration, derived from end-of-day chain premiums. Breakeven is the underlying price at which the strategy's P&L crosses zero ignoring transaction costs and assignment risk. The current LAD market-implied 1-standard-deviation expected move is approximately 10.41%; if the move sits well outside the breakeven distance, the structure's risk-reward becomes correspondingly tighter.

How does current LAD implied volatility affect this long put?

LAD ATM IV is at 36.30% with IV rank near 23.33%, which is on the low end of its 1-year range. Premium-buying structures (long call, long put, debit spreads) are relatively cheap in this regime; premium-selling structures collect less credit per unit risk.

LAD Long Put Strategy

LAD (Lithia Motors, Inc.), in the Consumer Cyclical sector, (Auto - Dealerships industry), listed on NYSE.

Lithia Motors, Inc. operates as an automotive retailer in the United States. The company operates through three segments: Domestic, Import, and Luxury. It offers new and used vehicles; vehicle financing services; warranties, insurance contracts, and vehicle and theft protection services; and automotive repair and maintenance services, as well as sells vehicle body and parts under the Driveway and GreenCars brand names. As of February 18, 2022, the company operated through 278 stores. It also offers its products online through 300 websites. Lithia Motors, Inc. was founded in 1946 and is headquartered in Medford, Oregon.

LAD (Lithia Motors, Inc.) trades in the Consumer Cyclical sector, specifically Auto - Dealerships, with a market capitalization of approximately $6.23B, a trailing P/E of 9.00, a beta of 1.28 versus the broader market, a 52-week range of 239.78-360.56, average daily share volume of 333K, a public-listing history dating back to 1996, approximately 30K full-time employees. These structural characteristics shape how LAD stock options price implied volatility around earnings windows, capital events, and macro-driven sector rotations.

A beta of 1.28 places LAD roughly in line with broader market moves, so the strategy payoff and realized volatility track the index-equivalent baseline. The trailing P/E of 9.00 is on the value side, where IV often compresses outside event windows because forward growth expectations are already discounted into the share price. LAD pays a dividend, which adjusts put-call parity and shifts the ex-dividend pricing across the listed chain.

What is a long put on LAD?

A long put buys downside exposure with a fixed maximum loss equal to the premium paid; profit accrues if the underlying closes below the strike minus premium at expiration.

Current LAD snapshot

As of May 13, 2026, spot at $273.33, ATM IV 36.30%, IV rank 23.33%, expected move 10.41%. The long put on LAD below is built from the same end-of-day chain, with strikes snapped to listed contracts and premiums pulled from the bid/ask midpoint at a 34-day expiry.

Why this long put structure on LAD specifically: LAD IV at 36.30% is on the cheap side of its 1-year range, which favors premium-buying structures like a LAD long put, with a market-implied 1-standard-deviation move of approximately 10.41% (roughly $28.45 on the underlying). The 34-day window matched to the front-month expiry keeps theta exposure bounded while still capturing the post-snapshot move; longer-dated LAD expiries trade a higher absolute premium for lower per-day decay. Position sizing on LAD should anchor to the underlying notional of $273.33 per share and to the trader's directional view on LAD stock.

LAD long put setup

The LAD long put below is built from the end-of-day chain, with each option leg priced at the bid/ask midpoint of its listed strike. With LAD near $273.33, the first option leg uses a $270.00 strike; additional legs (when the strategy has them) anchor to spot-relative offsets. Premiums come from the bid/ask midpoint on the listed LAD chain at a 34-day expiry; the cross-strike IV skew is reflected directly in the per-leg values rather than approximated. Quantity sizing assumes one contract per option leg (or 100 LAD shares for the stock leg in covered calls and collars).

Action	Type	Strike / Basis	Premium (est)
Buy 1	Put	$270.00	$14.65

LAD long put risk and reward

Net Premium / Debit: -$1,465.00
Max Profit (per contract): $25,534.00
Max Loss (per contract): -$1,465.00
Breakeven(s): $255.35
Risk / Reward Ratio: 17.429

Max profit equals the strike minus premium times 100 (reached at zero); max loss equals the premium times 100. Breakeven is strike minus premium.

LAD long put payoff curve

Modeled P&L at expiration across a range of underlying prices for the long put on LAD. Each row is one sampled price point from the computed payoff curve; the full curve uses 200 price points internally before being summarized into 10 rows here.

Underlying Price	% From Spot	P&L at Expiration
$0.01	-100.0%	+$25,534.00
$60.44	-77.9%	+$19,490.63
$120.88	-55.8%	+$13,447.27
$181.31	-33.7%	+$7,403.90
$241.74	-11.6%	+$1,360.53
$302.18	+10.6%	-$1,465.00
$362.61	+32.7%	-$1,465.00
$423.05	+54.8%	-$1,465.00
$483.48	+76.9%	-$1,465.00
$543.91	+99.0%	-$1,465.00

When traders use long put on LAD

Long puts on LAD hedge an existing long LAD stock position or express a bearish view with defined risk; position sizing typically scales the put notional to the underlying LAD exposure being hedged.

LAD thesis for this long put

The market-implied 1-standard-deviation range for LAD extends from approximately $244.88 on the downside to $301.78 on the upside. A LAD long put expresses a directional view that the underlying closes below the strike minus premium at expiration, frequently sized to hedge an existing long LAD position with one put per 100 shares held. Current LAD IV rank near 23.33% sits in the lower third of its 1-year distribution, where IV often re-expands toward the mean; this favors premium-buying structures and disadvantages premium-selling structures on LAD at 36.30%. As a Consumer Cyclical name, LAD options can move on sector-level news flow (peer earnings, regulatory updates, industry-specific macro data) in addition to LAD-specific events.

LAD long put positions are structurally bearish; the modeled P&L assumes European-style exercise at expiration and ignores early assignment, transaction costs, dividends paid before expiry on the stock leg (when present), and the bid-ask spread on the listed chain. LAD positions also carry Consumer Cyclical sector concentration risk; news flow inside the sector (peer earnings, regulatory shifts, supply-chain headlines) can move LAD alongside the broader basket even when LAD-specific fundamentals are unchanged. Long-premium structures like a long put on LAD are particularly exposed to IV-crush risk through scheduled events (earnings, FDA decisions, central-bank meetings) where IV typically contracts post-event regardless of the directional outcome. Always rebuild the position from current LAD chain quotes before placing a trade.

Frequently asked questions

What is a long put on LAD?: A long put on LAD is the long put strategy applied to LAD (stock). The strategy is structurally bearish: A long put buys downside exposure with a fixed maximum loss equal to the premium paid; profit accrues if the underlying closes below the strike minus premium at expiration. With LAD stock trading near $273.33, the strikes shown on this page are snapped to the nearest listed LAD chain strike and the premiums come straight from the end-of-day bid/ask midpoint.
How are LAD long put max profit and max loss calculated?: Max profit equals the strike minus premium times 100 (reached at zero); max loss equals the premium times 100. Breakeven is strike minus premium. For the LAD long put priced from the end-of-day chain at a 30-day expiry (ATM IV 36.30%), the computed maximum profit is $25,534.00 per contract and the computed maximum loss is -$1,465.00 per contract. Live intraday quotes will differ as the chain moves through the trading session.
What is the breakeven for a LAD long put?: The breakeven for the LAD long put priced on this page is roughly $255.35 at expiration, derived from end-of-day chain premiums. Breakeven is the underlying price at which the strategy's P&L crosses zero ignoring transaction costs and assignment risk. The current LAD market-implied 1-standard-deviation expected move is approximately 10.41%; if the move sits well outside the breakeven distance, the structure's risk-reward becomes correspondingly tighter.
When should you consider a long put on LAD?: Long puts on LAD hedge an existing long LAD stock position or express a bearish view with defined risk; position sizing typically scales the put notional to the underlying LAD exposure being hedged.
How does current LAD implied volatility affect this long put?: LAD ATM IV is at 36.30% with IV rank near 23.33%, which is on the low end of its 1-year range. Premium-buying structures (long call, long put, debit spreads) are relatively cheap in this regime; premium-selling structures collect less credit per unit risk.