CLX Analyst Ratings
The Clorox Company (CLX) operates in the Consumer Defensive sector, specifically the Household & Personal Products industry, with a market capitalization near $10.21B, listed on NYSE, employing roughly 9,200 people, carrying a beta of 0.57 to the broader market. The Clorox Company is a global manufacturer and marketer of both consumer and professional products, operating through four distinct segments: Health and Wellness, Household, Lifestyle, and International. Led by Linda J. Rendle, public since 1983-03-21.
Analyst Ratings
In the October 2026 monthly count, 18 analysts rated CLX: 0 Strong Buy, 1 Buy, 13 Hold, 2 Sell and 2 Strong Sell.
Twelve months earlier, in October 2025: 20 analysts, 1 Strong Buy, 2 Buy, 13 Hold, 2 Sell and 2 Strong Sell.
Price Targets
- Average Target
- $94.86
- Median Target
- $98.00
- High
- $105.00
- Low
- $83.00
- Targets Published, Last 12 Months
- 30
Recent Price Targets
The 5 most recent of 30 price targets published in the last 12 months.
| Date | Firm | Analyst | Target | Price When Posted |
|---|---|---|---|---|
| Aug 4, 2026 | Deutsche Bank | Not named | $98.00 | $101.27 |
| Aug 4, 2026 | UBS | Not named | $105.00 | $100.55 |
| Aug 4, 2026 | Evercore ISI | Not named | $99.00 | $100.72 |
| Aug 4, 2026 | Barclays | Lauren Lieberman | $84.00 | $98.26 |
| Jul 28, 2026 | Jefferies | Kaumil Gajrawala | $98.00 | $97.41 |
Recent Upgrades & Downgrades
| Date | Firm | Action | From | To |
|---|---|---|---|---|
| Oct 13, 2026 | TD Cowen | maintain | Hold | Hold |
| Oct 5, 2026 | Wells Fargo | maintain | Equal Weight | Equal Weight |
| Sep 11, 2026 | Citigroup | maintain | Neutral | Neutral |
| Sep 11, 2026 | Wells Fargo | maintain | Equal Weight | Equal Weight |
| Aug 4, 2026 | Evercore ISI Group | maintain | Underperform | Underperform |
Quantitative Rating
CLX carries a model grade of B (overall score 3 of 5), computed from six valuation and financial measures (discounted cash flow, return on equity, return on assets, debt to equity, price to earnings and price to book), each scored 1 to 5. It is not an analyst rating.
How to Read CLX Analyst Coverage
Sell-side equity analysts publish three primary outputs: ratings (Strong Buy / Buy / Hold / Sell / Strong Sell, or firm-specific equivalents), price targets, and EPS / revenue estimate revisions. Rating consensus moves slowly relative to price; it reflects 12-month directional conviction rather than near-term momentum. Price targets are more responsive but typically drift behind realized price during sharp moves. The most actionable signal for options traders is a cluster of ratings actions across multiple firms within a short window, which compresses or expands implied volatility on a horizon of days to weeks and shifts the put-call skew toward the directional consensus. The recent-actions table above shows the five most recent firm-level changes; longer histories live behind aggregator sources.
For event-driven options sizing, pair the consensus rating and target distribution with the implied-volatility surface and dealer-positioning view. Aggressive target hikes from multiple firms tend to tighten put skew (downside protection becomes relatively cheaper); aggressive cuts widen put skew. The size of the IV response in the hours after a rating change is visible on the per-ticker volatility skew page and the gamma-exposure page, both of which show how dealer hedging propagates the analyst-driven flow into the listed options chain.
Learn how analyst ratings is reported and how to read the data →
Frequently asked CLX analyst ratings questions
- What is the CLX consensus price target?
- As of the latest aggregator update, The Clorox Company (CLX) carries a consensus 12-month price target of $94.86. Target ranges run from a low of $83.00 to a high of $105.00. The target is the average of the price targets published by sell-side equity analysts covering the name.
- What is the analyst rating consensus on CLX?
- In the October 2026 monthly count, 18 analysts rated CLX, and the distribution is concentrated at Hold: 0 Strong Buy, 1 Buy, 13 Hold, 2 Sell and 2 Strong Sell. Rating consensus moves slowly relative to price; it reflects sell-side conviction over a 12-month horizon rather than near-term momentum.
- What recent ratings actions has CLX seen?
- The five most recent ratings actions on CLX appear on the page above. Sell-side rating changes are watched for two reasons: an upgrade or downgrade with a meaningful target revision moves the consensus and can trigger short-term positioning shifts, and the firm-level rating cluster (multiple firms moving in the same direction within a short window) is a clearer signal than any single action. Options markets often price the implied-vol response within minutes of the announcement.
- How do analyst targets affect CLX options pricing?
- Analyst target revisions tend to be priced in by the lit options market within minutes of publication, but persistent target drift over weeks does correlate with implied-volatility movement. Aggressive target hikes from multiple firms inside a single quarter tighten put skew (downside protection becomes cheaper relative to upside speculation); aggressive cuts widen put skew. The most actionable read is the implied-vol response in the hours after a target change, which is visible on the per-ticker volatility skew page.